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Talk to Us

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Talk to Us
or call at 01723505700
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Softuvo Solutions is a trusted technology leader in web, software, and mobile app development for various industries. We focus on delivering unique, high-quality digital solutions that help your business build a strong presence in the market.

Our mission is to help you grow by overcoming technological challenges. From start to finish, we ensure you receive reliable, continuous support.

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Explore IdeasThat Shape the Future.

Dive into expert insights, technology trends, innovative concepts, and deep-dive articles curated by Softuvo’s specialists.

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Choosing the Right IT Consulting firm Rather than Best One!

With my personal experience, I'm going to spill some dirty secrets of IT consulting firms in order to let you seek the right IT consulting firm rather than best consulting firm.  First recommendation is to ignore the superlative terms like "BEST" as mostly such terms are used by people vying for your business. High frequency of use of superlative terms represents that either they are falsely claiming or truly leading in business. Whatever the case is, trust me you wouldn't want to work with either of them after reading the following suggestions.

Let's suppose you chose the "Best" IT consulting firm for your business, following are the expected outcomes.

  1. They are often over-committed and under delivered. Saying yes too often is their business which leaves them over-committed and ineffective. If they're already BEST, they don' feel the need of constant improvement which can directly affect the delivered end product. They tend to seek every project they get even though they don't enough workforce to handle such amount of project which will result in ineffective development and delivery of your website.
  2. You're not THAT important. Let's suppose BEST IT consulting firm is working for your website and to manage to fulfil their minimum requirement criteria, they will still treat you as a small account. You will have to manage according to their flexible and may not give you the attention and recognition you deserve.
  3. They're highly Expensive. It is obvious that with popularity comes the expense. You might have to overpay them as they will cost you minimum of $150 K, depending on the requirements of your website. Worst part is you will still not get the best of them as it is obvious they reserve their best talent for bigger projects. So, you're mostly getting services from junior talents or worse, interns only.
  4. They're trying to get done with you ASAP. If you're unlucky enough, they might be working on a bigger project bagged from Fortune 500 account and you're just a hurdle in their bigger project. At this point they want all their focus and account on the bigger project and will try to get done with you quickly which will obviously result in unsatisfactory delivery of the project.
  5. They will make you listen rather than listen to you. Obviously they seek expertise in what they do, which makes you unable to raise your voice regarding doing things differently or be creative. In fact, they know what they're doing and you should just sit back and watch. Maybe if you're lucky enough, you might get chance to "whisper" a few things.
  6. Your testimonial is not always important for them. If you are small level business and doesn't make the list of their biggest client they might not even care to maintaining relationship with you. Currently, they see you as sales figures only and won't even engage with you any further. Harsh but truth, you are just a one night stand for them. Moreover, if big fortune 500 companies are offering them testimonials then your testimonial might won't even make to their website.

Now, let's suppose you chose the right one instead of best one, what will you experience now?

  1. They will go extra mile to deliver the work they committed because you're an important client for them.
  2. Best of their talent is working for you and the bill rates are relatively lower than the BEST IT-consulting firms.
  3. As you're important for them, they will focus on every aspect of your business and will fulfil each requirements respectively.
  4. You are in better negotiation state and they will focus on delivering the satisfactory end-product.
  5. They will try their best to deliver their work with creativity and differently to impress you as you're important to them. They will be flexible and will acknowledge your demands/requirements.
  6. You can expect more strategic partnership with them for a long-term relation stability as they want to work with you in future also. your testimonial holds importance as it might promote their business.

 

Last updated: 9/16/2021

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Influence of Big Data on Web Design

Evolving technology and increasing number of online platforms, it is essential to deliver services in unique method to attract maximum number of users.

High-end technologies like Cloud Computing, big Data, artificial Intelligence, Internet of Things etc are being utilized for turning the current landscape of technology and are considered as future of web.

This article portrays the influence Big Data is likely to have over web design with the effective functions it acquires. Real-time Monitoring Even though the website is equipped with large amount of content to draw attention of user but is still not capable of bounding users. Big data is helpful in such scenarios with Heat map analysis which offer 360 degree view of data and monitors the working of content of website. In another words, it keeps the SEO friendly content and supports sensible data only for reaching maximum consumers. Majority of digital marketers make use of heat map analysis for analyzing the most “clicked” area by the users to acquire knowledge regarding what people exactly care about when they visit the website. Segmented campaigns Email marketing is another effective marketing tactic used by experts and combining email marketing with website design can boost clicks up to 59.99%. Furthermore, email marketing segmentation analysis helps in generating more effective emails by combining it with website design. Also, it can offer information regarding kind of links accessed by users over your website by simply clicking on website link page. Site search capability This feature is mainly for viewing the inside view of your website from users' perception. Search box can be added over the website to track the keywords searched by users over website, helpful in gaining insight regarding their requirements and intentions.  Moreover, it can analyze traffic along with deeper insight regarding how visual appeal is affecting sales. Exact numbers regarding unique visitors, page views, visits, new visits, visit duration and bounce rate over the website is also delivered with site search capabilities, enabling marketers to locate exact area of improvement.

 

Five Ways to Grow Business with Digital Marketing

Online marketing is not relatively a new term, which is helping the entrepreneurs to turn their ideas and business plans into reality by reaching targeted audiences through digital media. With the increasing competency in marketplace it is necessary to reach the consumers in most unique manner possible to gain new consumers and manage existing consumers. Digital marketing offers a consistent method to boost brand visibility and ultimately increases ROI.

1. Compelling Brand building through Mobile Marketing With the quick expansion of smart phones, cell phones, tabs, iPads and wide range of similar gadgets, it is realized that mobile marketing can be the mos powerful medium for data dispersal and correspondence. Mobile marketing is focused on attracting the targeted audience through mobile traffic movement, typically influencing their purchasing patters. Conveying the compelling details including images, benefits and offers associated with the concerns might just intrigue consumers to change their purchase choices. Connecting to social media through mobile marketing can offer consistent engagement of consumers with business, products and events in influencing fashion.

2. Optimizing Marketing investments and increasing ROI Wondering whats makes some websites appear on top of Google results? Answer is search engine optimization which is another branch of digital marketing. High ranking can be the most tactful and valuable marketing resulting in increased ROI. PPC (pay per click) can also be utilized by brands to get noticed among their targeted consumers which enables them to achieve clicks to their official website by right audience, directly influencing their ROI.

3. Reaching targeted audience globally Most important reason for turning to digital marketing is it helps entrepreneurs to expand their customer outreach by managing customer interaction and acquisition. Online media is not bound to geographical limitations which makes consumer engagement meaningful and valuable. Now businesses are capable of responding to customer queries and complaints in instant over online platform, contributing in growth of business on exponential rate.

4. Overcoming Communication Gap Digital marketing is majorly dependent on social media as majority of users are joining social platforms on daily basis. Digital marketing agencies can post from official pages of brands in a scheduled manner. Users can post their queries and complaints over social media platform which effectively overcome the communication barrier. Advertisement campaigns over social platforms can steer the brands and business towards exponential growth. Keeping in touch with consumers not only acquire new consumers but can also be helpful in managing the existing consumers as there is no point in seeking new consumers when the business is not capable of holding their existing consumers.

5. Real-Time results With the several quantifiable methods used for digital marketing including PPC, SEO, tracking of traffic, activity development, lead and deal conversions, it is easy to track the influence of digital marketing over business and general quantitative results. Even if the used methods are not quite effective over the business, entrepreneurs can utilize other available options for acquiring benefits of digital marketing. So, if you’re planning on growing your business through digital marketing and want to see real-time results, you must go for a smaller digital marketing agency putting in-house efforts. They are proved to deliver efficient and faster results in most cost-effective method possible .

Web Development Challenges Addressed by Latest Trends!

With the emerging technologies and applications, bottlenecks in web development are being removed even efficiently. Ever-evolving technologies and attitude can help business to grow in highly competitive marketplace. To accelerate business and posses survival in long run, it is necessary to recognize potential of latest technologies.

1. Artificial Intelligence eliminating Communication Barriers In website development, implementing the right technology for end-user has always been the major player. Statistical approach utilized by AI can offer consumer experience beyond expectations by predicting perspective of end-users. Also, Chat Bots implementation within websites can eliminate the communication barriers and enhances results by understanding emotions. Machine learning, a branch of AI enables adaptation of user’s habits, preferences and idiosyncrasies over time to improve search results and rich user experiences. 2. HTML 5 removing issue of Flash Declines To make the websites look attractive, animations and graphics are the major need of sites. But Flash, also determined as SEO killer, is finally abandoned by Google as recently it tied its knot with HTML 5 web development language for offering capability of developing high-end animations and graphics to web developers and it also run on vast majority of computer systems. HTML is ca[able of porting over existing Flash element using Animate CC. With the highly efficient user-interface Web Designer tools it is even easy to develop high-quality user-friendly graphics to offer consumers with rich experience.

3. Internet of Thing (IoT) flourishing Network Connectivity Even though IoT is not directly linked to web development but the wide range of applications offered by IoT is capable of changing the future of web development as web development firms are dependent on data collection, data analysis and data representation using IoT enabled devices, it will be safe to state that it would be a highly influencing technology over web development.

4. Big Data removing confined user-reach ‘Data driven’ is an intriguing term, delivering best user experience by taking a scientific approach towards web development as it is not restricted to visual appeal and functionality only. With the advantage like “Heat Map analysis” it becomes easy for web developers to improve the chances of making visitors familiar to your business logos by keeping the SEO friendly content. It offers built-in testing environment which is useful to developers rather than users and boosts conversions up to 300% and makes it sound even fascinating.

5. Illustration for enhancing attractiveness and visualization of Websites Majority of web developers are moving forward with the implementation of attractive and user-friendly graphics to provide plenty of illustrations over websites and eliminate the use of flat and minimalism designs. Personalization of websites and effective message conveyance demands abundant use of illustrations. Also, modular designs are there to keep the websites easily accessible and cleaned by offering ripple effect and dividing edges of the blocks upon hovering.

Web development involves achieving final product as expected by users in terms of usability and satisfaction, which can make it deliberately difficult to keep it up to date with sound visuals and technologies.

 

Softuvo Finds Praise on Clutch!

Picture1 We are pleased to announce Softuvo Solutions has recently launched their company profile on Clutch! Clutch is a ratings and reviews platform, helping you find firms with the qualities and experience needed to tackle your project. Covering over 7,000 companies across 500+ industry verticals, ranging from web developers to virtual assistants. Clutch’s main goal is to harbor fruitful business relationships between the buyers and sellers on their site.   We take pride in how our customers respond to the services we provide. Which is why we want to formally thank those of our clients who took the time to interview with Clutch regarding their time working with us. As our relationship with Clutch continues, we encourage our customers to review our services and are confident that positive reviews will help us continue to grow as a company. Having already accumulated four client reviews on our profile, here are what some of them have had to say about us:   “The apps receive widely positive feedback from users. Softuvo Solutions excels at working independently while keeping the project within the established scope. The team's honest communication, committed work ethic, and methodical approach have built a successful long-term collaboration.”   “Softuvo Solutions delivered a product that exceeded expectations, thanks to their professionalism and meticulous approach. They required minimal supervision and were communicative.”   “They heard my ideas and offered suggestions for better alternatives…it’s good to see a dedicated team that genuinely wants their clients to succeed instead of just ticking the requirement boxes without understanding what the client really wants.”   ABOUT CLUTCH The Clutch platform is designed to measure the strength of client-agency relationships, equipping B2B decision makers with the crucial information they need to make better partnering decisions. In order for companies to be ranked on their site, Clutch experts interview real clients, collect data, and compare companies with one another. Firm analysis can be broken down into a three main categories including clientele, industry recognition, and market presence. Clutch offers all of this in order to help you decide which agency is right for you.

Growth of IoT Mobile Apps - Softuvo Solutions

Mobile Application and its niche market are not a thing of past; the possibilities of IoT & Mobile application are the proof concept of the best products of 21st century. IoT & Mobile applications is the current trend where everyone from business to individual are looking to explore possibilities and expansions. Whether a business is of Shopping, Online Commentary, Ordering OR booking IoT possibilities are moving in each segment of business services. Join me herein the Blog, Application that are on IoT Today Smart devices reduced human & data sharing efforts to zero, Inter-joined devices/e-Gadgets are sufficient enough to transfer the needful data with a smart connectivity, this all get possible with IoT applications. Few Good example to true the above statement are:

  • Smart Home
  • Smart Wearable
  • Smart Screens
  • Smart Healthcare
  • Smart Girds, etc
IoT contains enough strength that it can deployed in any business now a days! Mobile Application & It’s Connective Role of IoT You must be thinking, Why Mobile Application? The world is moving to versatility & devices that we can carry and easily accessible is likewise viewed on smart-phone’s. As how cool it is, If the device that you carry in daily routine can get data and perform just on your finger clicks. This only thought is not letting the area of IoT expansion to get narrow in coming future! Owning the mobile application that interlinked with the IoT makes business process to run with ease. Thus, IoT giving a core role for helping the revolutionizing of mobile app development. With so much combination of IoT & mobile app development process it has passed from some important phase, that are written below
  • Selection of Device
  • Combining Connectivity Areas
  • Enhancing the accessibility
  • Expanding the integration functionality
  • Testing & Securities
The future for mobile apps seems demanding with bright & innovative possibilities. To cover up the above written, let me conclude this with “constant exploring of possibilities in the IoT, mobile applications are leading to make a better connected environment. We assuming that in the coming time, majority of the development efforts for mobile apps are going to focus in creating device-agnostic based application that solve the business solutions.

Walkthrough to Build an MVP - Softuvo Solutions

You have an Idea that you looking to build but not sure will it succeed to win the target audience? Don’t worry We Softuvo here to provide consultancy; The herein, will guide you on the stepping of building MVP   Step1 You have Idea? Oh wow! That sounds good - But do you have ever thought, ‘which problem you going to solve with your idea’ & for whom?   The very essential & first step of successful product development is evaluating its business idea by defining target audience.   To get the solution for your idea, do ask two question from yourself   Why do I need this product? How it can bring ease to your target market?   Answering these two question will going to assist main mission of your idea & to bring the product that can served to many!   Step2 Are you looking to build a product which already occupied the major target audience? Have you ever thought to analyze your competitor?   If not, never ever ignore the giants that are available whatsoever the uniqueness you have in your idea it will get fade! Don’t make a blank move; so do analyze how much low asset model you can design as compare your competitor. Low asset model is something that itself a topic in it! Will write on it in my coming blogs.   Competitor analysis is must to do no matter what it takes; take help from the online tools that can save your plenty of time get some awareness about their moves, how much traffic they have, what’s the cause people are using their product, Target audience and region of their user base and many other that can help you to determine your plannings.   Step3 Now after analysis you are pretty good to go on building product that can bring ease to market! But do you ever thought about its user-friendly experience?   Yes, the user-navigational experience is counted next most important factor to retain your user interest to explore more with ease under the application features.   To do so define the user flow & user stages; to make it done is quite easy as we need to introduce key features of the application that can bring the overall core strength of the product in its first go.   Step4 Build, Test, Publish & Learn   To build, check your budget, check technology you going to use!   To Test & Publish, make it completely done so user can enjoy the function without any crash or Bug for the beta release   To Learn, the next big move is learn! Yes you heard right; you need to learn the user interest & prioritizing the function that offered   Remember! Always analyze what your users expects How user can take benefits from your product & how to prioritize the function! Never hesitate to ask, what your user expects for the improvements   To Conclude The prototyping only aims at solving users problems by your solution, by recognizing the main areas and then prioritizing the for offering for published solutions. All you need is analysis with triple ‘D’ (Define, Design, Develop) & Testing. Consult Softuvo For your Idea!

POSSIBILITIES OF MOBILE DEVELOPMENT 2018

 2018 Wooh! It’s going to be huge business market by taking mobile possibilities at first. What we can look to implement in the application is going to bring the boom in industry.  
  1. The very first drive is possibilities of INTERNET SOLUTIONSfor the mobile
 
  1. Now we can’t stick to just to have website for the business; technology wings are increasing rapidly with no limit too slow down.
 
  1. Today IoT and Mobile Application Possibilities are the hottest topic to speak on. IoT is not new here in technology but it’s wider possibilities are bringing a terrific results/outcome for designing the ease in business operations.
  WEARABLE that SYNC with Your Mobile is the second hot topic that bringing huge prospect to cover  
  1. Currently, users are not accessed to install the application directly from their phone for the wearable devices; but the growing possibilities of hardware and software capabilities are not limited; Wearable are going to pair their sense of touch with a variety of devices and equip-mental possibilities.
 
  1. The communication of Machine to Machine will make the things better to connect, better to use & better to perform.
  Another BUZZWORD for the application trending is CLOUD Connectivity  
  1. This wireless Rich Network speed is not going to limit itself! According to Rich Research the Cloud Computing is going to gain a huge speed under the Enterprise transformation.
 
  1. This facilitates the fast solution Designing, that bring ease to share the resources of mobile apps for each possibility.
 
  1. It Supports a bunch of development possibilities and devices to Improves the reliability for the info store in user personal cloud-wallet.
    At the whole, a developer has to carry out each number of emerging possibilities for the mobile that are trends of 2018. To design the solution on mobile that can easily manage and update the wider possibilities on device that in pocket is going to take a long drive at high speed in the industry.   At end, the guru developers needs to watch-out for each unexpected move in mobile app development trends. I suggest everyone to roll and rule the business operation with latest trends and possibilities of mobile.    

Positive Outlook for Softuvo Solutions at GoodFirms

    Softuvo Solutions Private Limited is based at Mohali, Punjab in India. The team of Softuvo is extremely energetic and aims never less than the best possible outcome of their client’s products or services. Softuvo is fully loaded with the experience that can help brands surpass any hurdle in reaching their target market online. With excellent review and an impressive portfolio, Softuvo has gained a worthy space at GoodFirms.   GoodFirms is a pioneering research and review platform that helps service seekers find the best web developers across the globe. Each company that participates in the research, gets evaluated on the basis of three major parameters - Quality, Reliability and Ability. In addition, the important business factors like experience, market penetration, portfolio along with web development and design.   GoodFirms’ research shows that the client focus of Softuvo is majorly on small businesses with emerging ideas waiting to turn into virtual reality. Interestingly, the industry focus shows greater visibility in healthcare and medical but not limiting to it. The company has also served to the industrial sectors of consumer products, transportation & logistics, education, real estate etc.   The key clients to whom Softuvo has served consists of some privileged names such as Opustime, Pundit Sports, Hotscores, BnBChat, Basic ELD, Culture Buff Games and CSGoSmash. The research of GoodFirms also shows that Softuvo’s rigorous IT services especially in web development will soon push Softuvo a level up and will place it in the curated list of Top Web Development Companies in India at GoodFirms.   The talented professionals of the company from a small district in Punjab, India has definitely been successful in creating a powerful impact across the globe. GoodFirms makes sure of verifying the reviewers for every company participating in its research and the reviews of Softuvo Solutions does not disappoint at all!   Have a look at a straight review from a highly designated IT professional:   “Softuvo have helped me build a complete crm, from conception to finish and our company is now a proud user of our amazing custom product to help us specifically manage our various corporate processes. I highly recommend sitting with them and find out for yourself”
  • Francois Poulin (CTO at OpusTime)
  Softuvo when once partnered with, always intends to put magic in codes and deliver the required software surpassing its client’s expectations. The praiseworthy aspect is their aligning with their clients from ground level to online presence, making sure of everything falling into the right place. GoodFirms is sure of the company’s upsurge in this competitive space of I.T. on a global scale.   About GoodFirms: GoodFirms is a maverick B2B research and review firm that aligns its efforts in finding the top web development companies delivering unparalleled services to its clients. GoodFirms’ extensive research process ranks the companies, boosts their online reputation and helps service seekers pick the right technology partner that meets their business needs.
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