Appearance is the first a user notices in a website. So UX (user experience) is more than just designs and color combinations. It is sentiments and emotions it brings when a user visits it. Sometimes, designers are too focused on technicalities that they forget the basics. Try these strategies to boost the UX for your website.
Use white space
Although you might find white space unattractive and useless it is essential to good design. To make your content appear more legible, you need to have white space. Moreover, it enables the user to focus on the elements surrounding the text. A survey states that white space around the title heading increases the user attention by 20%. So white space isn’t all bad. Leaving a lot of white space can make your website look unattractive. Just try to find the balance between what is most important and need to communicate on top and add some white space to highlight the important context.Optimized Page Speed
Most of the users abandon the website when it takes longer than intended to load. It can be a frustrating experience for the users to wait for a page to load. People are always busy and while they’re having coffee and listening to music and surfing your website at the same time, they expect a faster result. When they don’t get it, they bounce!
A slow loading page interrupts the experience for a user. Start optimizing the speed of your website by compressing the images and removing the not-so-important animations and videos from your website.
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